Customer Value Calculator

Discover how customer retention impacts your profit margin. How many customers are you losing each day? What does that relate to in terms of lost profit and sales annually? Just click to learn what a 50%-75% increase in customer retention can save your company annually.

The Number of Days You Are Open per Week:
The Total Number of Customers per Day in All Locations / Units:
The Average Ticket per Person: (example: $10.50) $
The Average Ticket Cost per Person: (example: $6.25) $
Is Your Establishment Primarily: (please check one):
Fine Dining      Casual Dining      Fast Food

Results

Number of Lost Customers per Day: 0
Amount of Lost Sales per Day: -$0.00
Amount of Lost Profit per Day: -$0.00
Annual Amount of Lost Sales: -$0.00
Annual Amount of Lost Profit: -$0.00

The value of customer retention to your company

A 75% increase in customer retention will result in an annual recovery of
$0.00 in sales and $0.00 in profit.

A 50% increase in customer retention will result in an annual recovery of
$0.00 in sales and $0.00 in profit.

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Dissatisfaction rates for Fine Dining, Casual Dining, and Fast Food are based upon 6%, 9%, and 30%, respectively. (Source: USA Today / Penn State survey of 6000 restaurant customers.)